by Alan Pipes (Author)
This revised and redesigned text on print production covers up-to-date technological advances and explains all the standard prepress and printing processes. It gives detailed advice on preparing artwork for printers, examines the creative potential of typography in a digital enviro nment and provides coverage of illustration, layout and proofing - in both computerized and conventional settings. In a new chapter on the Internet, the author cuts through the technical jargon of downloading, HTML, search engines and web sites to show the opportunities that going on-line offers the designer. The book also provides as a source of inspiration, six "Design Trailblazer" spreads to showcase the work of pioneers in different fields of graphic design.
Format: Paperback
Pages: 240
Edition: 2nd Revised edition
Publisher: Laurence King Publishing
Published: 27 Oct 1997
ISBN 10: 1856691101
ISBN 13: 9781856691109