Creating Powerful Brands

by Malcolm Mc Donald (Author), Lesliede Chernatony (Author), ElaineWallace (Author)

New
Paperback
2010
$38.87

An introductory textbook for this crucial topic that is illustrated and is packed with over 50, real examples of influential marketing campaigns.

Synopsis

An introductory textbook for this crucial topic that is illustrated and is packed with over 50, real examples of influential marketing campaigns.

$38.87

Quantity

Temporarily out of stock

More Information

Format: Paperback
Pages: 496
Edition: 4
Publisher: A Butterworth-Heinemann Title
Published: 29 Sep 2010
ISBN 10: 1856178498
ISBN 13: 9781856178495

Creating Powerful Brands

New

$38.87

Synopsis

$38.87

More Information