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Mastering Business Planning and Strategy

Mastering Business Planning and Strategy

by PaulElkin (Author)

  • Used

    Paperback 2007

    $12.55
Synopsis

Paul Elkin provides a practical guide to developing successful business plans and strategies. Mastering Business Planning and Strategy looks at practical techniques for profiling the business and the competition, analysing the market, mastering strategic thinking, positioning for marketplace success, option appraisal and strategic decision making, as well as implementing and managing change.

$12.55

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Quantity

1 in stock

More Information

Format: Paperback
 Pages: 184
 Edition: 2nd Revised edition
 Publisher: Thorogood
Published: 16 Feb 2007
ISBN 10: 185418329X
ISBN 13: 9781854183293

Author Bio
The author Paul Elkin worked in a range of senior management roles in the public and private sector before entering consultancy with Price Waterhouse, specialising in business performance reviews. Since 1989 he has been Managing Director of TMMi and has worked at the senior level with a wide range of UK, European and US owned businesses specialising in strategic development, performance management, planning and financial control.