Win New Business: A Desktop Guide (Desktop Guide S.)

by SusanCroft (Author)

• Used

  Illustrated
  2002

  $7.69

  This major new book on how to develop business by a professional with extensive experience of both Europe and the USA is packed with innovative ways of generating leads. A practical source of advice and techniques for winning new business from both new and existing customers, it provides the essential skills for: analyzing customer needs and building relationships; understanding the psychology of selling; writing successful proposals and making outstanding presentations; and pushing through to win.
  
  Desktop guides are a practical source of reference, guidance, techniques and best practice. They contain an abundance of checklists, charts, do's and don'ts, summaries and special tips.