Management by Football

Management by Football

by PeterKreilgaard (Author), Daniel Soren (Author), HenrikSorensen (Author)

Synopsis

"Management by Football" shows how the football business provides a blueprint for successful business management in any area of business endeavour. The top football managers and coaches operate in a fiercely competitive environment, where their performance is measured and weighed and placed on display for millions of fans, week after week. There is nowhere to hide, and the need to deliver continuously, in a totally transparent and accountable way, provides the ultimate test of business performance. The book is built around case studies from the world of football, featuring many of the top champions league teams, both British and overseas.

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More Information

Format: Paperback
Pages: 180
Publisher: Management Books 2000 Ltd
Published: 07 Jun 2010

ISBN 10: 1852526491
ISBN 13: 9781852526498

Author Bio
The authors are all senior business managers and consultants with a passion for football. Peter Kreilgaard is Group Marketing Manager at Statoil A/S; Daniel Soren and Henrik Sorensen are both partners in the advertising agency Bark A/S.