Common-Sense Business Strategy

Common-Sense Business Strategy

by Barrie Pearson (Author)

Synopsis

Millions of managers and business owners have read books or attended seminars on strategy. Relatively few people actually do manage their business strategically. Planning techniques have become so complicated that they are dealt with by planning experts, who produce elaborate business plans which are often filed and forgotten. This book aims to encourage to managers develop their own planning sense and techniques.

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More Information

Format: Paperback
Pages: 192
Edition: New edition
Publisher: Mercury Business Books
Published: 25 Nov 1991

ISBN 10: 185252099X
ISBN 13: 9781852520991