Managing for Innovation

by NevilleSmith (Author), Murray Ainsworth (Author)

• Used

  Paperback
  1989

  $8.84

  Using the techniques developed by Mindmix, this book aims to stimulate a spirit of innovation within companies as well as suggesting practical steps which are designed to promote positive change. It shows how the organization of a company can promote or inhibit creative input from employees, but also points out the pitfalls that may undo potentially good ideas in their implementation.