by Flavio S . Fogliatto (Editor), Giovani J . C .da Silveira (Editor)
This work sets out emerging research on the role of MC and personalization in the context of international operations. The chapters cover MC in global industrial economics and operations, as well as topics relevant to the manufacturing and service sectors.
Format: Hardcover
Pages: 408
Edition: 1st Edition.
Publisher: Springer
Published: 08 Nov 2010
ISBN 10: 1849964882
ISBN 13: 9781849964883