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Collaborating with Customers to Innovate: Conceiving and Marketing Products in the Networking Age

Collaborating with Customers to Innovate: Conceiving and Marketing Products in the Networking Age

by EmanuelaPrandelli (Author), Mohanbir Sawhney (Author), Gianmario Verona (Author)

$4.06

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1 in stock

More Information

Format: Paperback
 Pages: 176
 Publisher: Edward Elgar Publishing Ltd
Published: 29 Jan 2010
ISBN 10: 1849800588
ISBN 13: 9781849800587