Perspectives on Cross-Cultural, Ethnographic, Brand Image, Storytelling, Unconscious Needs, and Hospitality Guest Research: 3 (Advances in Culture, Tourism and Hospitality Research)

Perspectives on Cross-Cultural, Ethnographic, Brand Image, Storytelling, Unconscious Needs, and Hospitality Guest Research: 3 (Advances in Culture, Tourism and Hospitality Research)

by Arch G . Woodside (Author)

Synopsis

Examines how research tools affect theory advances in culture and tourism research. This title includes papers that focus on how to gain meaning from data to thus look at how streams of antecedent conditions result in tourism behavior.

$205.37

Quantity

20+ in stock

More Information

Format: Hardcover
Pages: 300
Publisher: Emerald Group Publishing Limited
Published: 18 Dec 2009

ISBN 10: 1849506035
ISBN 13: 9781849506038