Michigan State University Contributions to International Business and Innovation (Advances in International Marketing): 19

Michigan State University Contributions to International Business and Innovation (Advances in International Marketing): 19

by TamerCavusgil (Author)

Synopsis

Features essays in marketing and international business. This book illustrates how individual research streams, whose foundations were established during the doctoral program, took off and became primary areas of specialization for individual alumni.

$190.35

Quantity

20+ in stock

More Information

Format: Hardcover
Pages: 244
Edition: 1
Publisher: Emerald Group Publishing Limited
Published: 31 Jan 2009

ISBN 10: 1848554400
ISBN 13: 9781848554405