Brand New You: Reinventing Work, Life & Self through the Power of Personal Branding

Brand New You: Reinventing Work, Life & Self through the Power of Personal Branding

by SimonMiddleton (Author)

Synopsis

Are you looking for a career change or a promotion? Trying to win your first job or facing redundancy? Do you feel you need a more positive and successful approach to relationships? Are you stuck in a rut of self-doubt and low self-image? Or are you just a bit fed up with the old you? If so, it's time to change your personal 'brand'! By applying the simple strategies well known to the world's great brands, you can make dramatic, positive and lasting change in every aspect of your life. In this book you'll learn to step outside your own skin to discover and reveal your own authentic brand story - and how to position yourself to achieve your personal and professional brand objectives. "Brand New You" isn't a book about firm handshakes or dressing appropriately for interviews - it goes much deeper than that. It's about crafting and telling your new life story, and then living it!

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More Information

Format: Paperback
Pages: 240
Publisher: Hay House UK
Published: 07 May 2012

ISBN 10: 1848504969
ISBN 13: 9781848504967
Book Overview: Transform your life with personal branding by using the strategies employed by the world's greatest brands!

Media Reviews
Simple strategies to rebrand yourself at work and in personal relationships The Mail on Sunday's YOU magazine
Author Bio
Simon Middleton is one of the UK's leading experts on brands and branding. His consultancy firm Brand Strategy Guru advises companies and charities all over the world. Simon is also the author of popular business books Build a Brand in 30 Days and What You Need to Know About Marketing.www.simonmiddleton.com