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The Entertainment Industry: An Introduction (CABI Tourism Texts)

The Entertainment Industry: An Introduction (CABI Tourism Texts)

by S.Moss (Author)

  • Used

    Paperback 2009

    $3.36
Synopsis

Entertainment studies are an important emerging subject in tourism, and this introductory textbook provides a detailed overview of the entertainment industry discipline in order to prepare students for roles such as promoters, festival managers and technical support workers. Covering key aspects of entertainment by profiling individual sectors, each chapter is written by an expert working in the field and covers the history and background, products and segmentation, contemporary issues, micro and macro business, environmental influences, detailed case studies and future directions of that sector. It will be an essential text for undergraduate students in entertainment management, events management and related tourism subjects.

$3.36

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More Information

Format: Paperback
 Pages: 400
 Publisher: CABI Publishing
Published: 28 Oct 2009
ISBN 10: 1845935519
ISBN 13: 9781845935511

Author Bio
Nigel D. Morpeth (BA, MSc, PhD, PGCHE) currently is a senior lecturer in Tourism Management, School of Events Tourism and Hospitality, at Leeds Beckett University, UK. He started his academic career in 1989, after working for three UK local authorities within the field of community-based leisure provision, and has also taught at the University of Lincolnshire and was Visiting Scholar at Southern Cross University, New South Wales, Australia. He has published widely in books and journals and has jointly edited two tourism books with CABI. His current research projects and interests are in community and sustainability initiatives and the visual arts and tourism planning and development as well as in pilgrimage and tourism.