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Business in Context

Business in Context

by NEEDLE (Author)

  • New

    Paperback 2010

    $52.96
Synopsis

What are the benefits and problems of off-shoring? Can firms really be as powerful as nation states? How useful is PEST for developing effective strategies? How will the 2008 financial crisis impact business? Only David Needle's bestselling textbook introduces you to the full picture of modern business - the innovators, the regulators, the defining issues, and the turbulence.

$52.96

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More Information

Format: Paperback
 Pages: 578
 Edition: 5th edition
 Publisher: CENGAGE Lrng Business Press
Published: 26 Mar 2010
ISBN 10: 1844806138
ISBN 13: 9781844806133

Author Bio
David Needle is Lecturer in International Business in the Department of Management, King's College London. He joined the Department Management as a Teaching Fellow in 2008. He was an undergraduate at the University of Liverpool and completed an MSc in Industrial Relations at the London School of Economics. He began his academic career teaching English to mining apprentices and training shop stewards. He has worked in the UK university sector for over 30 years. He joined Kings from the School of Business and Management at Queen Mary, where he spent four years. For several years he was a Head of Department in the Business School at the University of East London, in which capacity he managed and taught postgraduate courses in Singapore, Malaysia, China, Portugal and Germany. During his time with UEL he was seconded to for a period to Ford Motor Company. He teaches courses in international business, comparative management and the evolution of modern business. His consultancy work focuses on human relations issues and change management.