The Dynamics of Business Communication: How to Communicate Efficiently and Effectively (Studymates Professional)

by Dr . Graham Lawler (Editor), JohnKennedy (Author)

• Used

  Paperback
  2009

  $8.45

  Whether in an internal sense where radical change is fundamental to success to an external change to improve market share, it means leaders must be credible. This book explains the basis of that credibility and the four key aspects of persuasion, which are essential skills for a business person to be successful.