Rediscovering Social Identity (Key Readings in Social Psychology)

by NylaR.Branscombe (Editor), TomPostmes (Editor)

• New

  Paperback
  2010

  $72.65

  Brings together the founding texts of the 'Social Identity Approach' - a set of concepts, ideas, and principles contained in Social Identity Theory and Self-Categorization Theory - that is originated in social psychology and part of the standard curriculum in communication and media studies, organizations and management, education, and politics.