Business Across Cultures: 1 (Culture for Business Series)

Business Across Cultures: 1 (Culture for Business Series)

by Fons Trompenaars (Author), Fons Trompenaars (Author), Fons Trompenaars (Author), Peter Woolliams (Author)

Synopsis

Business Across Cultures is the keystone book in the Culture for Business series. It provides an overview of all subjects tackled in the other books of the series. Its particular aim is to provide executives with a cross--cultural perspective on how companies meet the diverse needs of customers, investors and employees; to introduce the main ideas in business in a multicultural context; and to show how they all fit together.

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More Information

Format: Paperback
Pages: 368
Edition: 1
Publisher: Capstone
Published: 19 Dec 2003

ISBN 10: 1841124745
ISBN 13: 9781841124742

Media Reviews
... readable and informative. (People Management, April 2004)

... useful and informative ... a valuable asset for any business library. (Management Today, June 2004)

...very accessible, with some excellent scenarios...an excellent read, if not essential. (Personnel Today, 5th October 2004)

...a lively, engaging read...(written in a) light-hearted style... (www.dialogin.com)

Author Bio
FONS TROMPENAARS is Director of Trompenaars Hampden-Turner, an innovative centre of excellence in intercultural management. He is the world's foremost authority on cross-cultural management and is author or co-author of several best-selling books in the field, including Riding the Waves of Culture, Die the Pediestrain Die? and 21 Leaders for the 21st Century.

PETER WOOLLIAMS is Professor of International Business at Anglia Business School. He is also an owner/partner in Trompenaars Hampden-Turner.