Crisis Management: Operations 06.05 (Express Exec)

by JackGottschalk (Author)

• New

  Paperback
  2002

  $12.61

  Fast track route to understanding crisis management

  Covers the key areas of crisis management from crisis planning and handling a global business crisis to crisis plan execution

  Examples and lessons from some of the world's most successful businesses, including Parsons Corporation, Pepsi Cola, Johnson and Johnson and General Motors, and ideas from the smartest thinkers, including Douglas Hearle, James E Lukaszewski and Fraser P Seitel

  Includes a glossary of key concepts and a comprehensive resources guide