Atomic: Reforming the Business Landscape into the New Structures of Tomorrow

by Martin Farncombe (Author), Roger Camrass (Author)

• Used

  Illustrated
  2003

  $3.25

  In Atomic the authorsa revolutionary theory is put to the test. Looking across all sectors of business, including retail banking, financial services, telecommunications, IT and consultancy, carbon--based corporations (oil and gas companies), and consumer products companies, Camrass and Farncombe discover some real eye--openers, including how truly more efficient these industries become by a change in corporate structure. The implications for individuals are equally profound and far--reaching. It might take a decade, but it will happen, and nothing will be the same again. Welcome to the Atomic Corporation.

• Used

  Hardcover
  2001

  $4.32

  Picking up where Ernst & Young's Blur left off, The Atomic Corporation explores the search for new sources of value in a connected economy. The authors argue that the major asset of any corporation is its relationships and that in a e-connected world, a corporation is measured by the sum of its relationships with customers, suppliers, partners, shareholders, and employees, and not by its traditional asset values.