The No1 Ethical retailer for Books, CD’s, DVD’s & Games
30 Day Refund Guarantee

Emotional Capital: Capturing Hearts and Minds to Create Lasting Business Success (Capstone Paperbacks S.)

Emotional Capital: Capturing Hearts and Minds to Create Lasting Business Success (Capstone Paperbacks S.)

by KevinThomson (Author)

  • Used

    Paperback 2000

    $3.25
Synopsis

In Emotional Capital, Thomson illustrates the real-life impact of a fired-up workforce on financial performance and shows how to manage and leverage knowledge and emotion to drive positive change and lasting business success.

$3.25

Save:$20.43 (86%)

Quantity

1 in stock

More Information

Format: Paperback
 Pages: 366
 Edition: New
 Publisher: Capstone
Published: 21 Aug 2000
ISBN 10: 1841120987
ISBN 13: 9781841120980

Media Reviews
Emotionen kvnnen Shareholder Value schaffen - das ist der Grund, warum dieses Buch so wichtig ist und zur Pflichtlek]re f]r alle Firmenchefs werden sollte. Lawrence A. Weinbach, Chairman, President und CEO, Unisys Corporation.
Author Bio
Kevin Thomson has been at the forefront of internal marketing and communication for more than a decade, advising boards of many of the world's top companies including KPMG, British Airways, IBM, Ericsson and Sony. He is Chairman of the MCA group of companies including the Marketing & Communication Agency Ltd (MCA) and MCA Live, Europe's first advisory firms to specialise in aligning people with business and brand values. The leading authority on applying external marketing concepts internally, Thomson is the author of numerous management books and articles. An inspiring speaker, he regularly addresses international conferences and events as well as leading corporate seminars and masterclasses. In 2000, he was named one of Thirteen Masters of the Next Century,' along with Gary Hamel, Charles Handy, Bill Gates, and Daniel Goleman, by one of Europe's leading management associations.