Consumer Culture Theory (Research in Consumer Behavior): 19

Consumer Culture Theory (Research in Consumer Behavior): 19

by RussellW.Belk (Editor), Alladi Venkatesh (Editor), Cecilia Ruvalcaba (Editor), SamanthaN.N.Cross (Editor), Alladi Venkatesh (Editor), Cecilia Ruvalcaba (Editor), Russell W. Belk (Editor), Samantha N. N. Cross (Editor)

Synopsis

This book explores the illusions that pervade contemporary consumption as well as the forces of globalization, localization, and hybridization that affect consumption throughout our interconnected world.

$149.82

Quantity

20+ in stock

More Information

Format: Illustrated
Pages: 220
Edition: Illustrated
Publisher: Emerald Publishing Limited
Published: 16 Jan 2018

ISBN 10: 1787439070
ISBN 13: 9781787439078