by Dr Rory Gallagher (Author), OwainService (Author)
How to reach your goals in seven scientifically tested steps that really work. Working inside the world's first Nudge Unit, Owain Service and Rory Gallagher know the huge impact that small changes, based on a scientific understanding of human behavior, can have, whether you're trying to save money, be a better manager or get more people to vote in the next election. For the first time, Think Small takes these successful approaches and translates them into an easy, simple framework that has the potential to make a big difference to all our lives.
Format: Paperback
Pages: 240
Edition: Reprint
Publisher: Michael O'Mara
Published: 03 May 2018
ISBN 10: 1782439234
ISBN 13: 9781782439233
Book Overview: Using a simple framework based on seven scientifically tested steps, Think Small lays bare the groundbreaking findings of behavioural science and offers simple and practical ways for you to achieve your goals.