Content Cultures: Transformations of User Generated Content in Public Service Broadcasting

by Helen Thornham (Editor), Simon Popple (Editor)

• New

  Hardcover
  2013

  $181.60

  When user-generated content (UGC) emerged as a central facet of the BBC's digital presence, it seemed to engage directly with the public service remit in a modern and multiplatform way. Content Cultures examines this key moment of digital affluence and creativity as the BBC embraced user-generated content.