by Crispin Dale (Contributor), Christine Roberts (Contributor), Dr Peter Robinson (Editor), Debra Wale (Contributor), Ghislaine Povey (Contributor), Christine Roberts (Contributor), Crispin Dale (Contributor), Ade Oriade (Contributor), Ghislaine Povey (Contributor), Crispin Dale (Contributor), Caroline Wiscombe (Contributor), Harry Cameron (Editor), John C Crotts (Editor), Paul Fallon (Editor), Samantha Prior (Contributor), Sine Heitmann (Contributor), Steve Gelder (Contributor), Whyeda Gill-McLure (Contributor)
Covering the applied managerial perspective of the travel industry, this book teaches effective skills by reviewing legal frameworks, quality management and marketing, financial management, and the management of shareholders and stakeholders. It discusses trends such as sustainability and includes a revised structure and international case studies.
Format: Paperback
Pages: 376
Edition: 2
Publisher: CABI Publishing
Published: 26 Feb 2016
ISBN 10: 1780646119
ISBN 13: 9781780646114