Service Quality in Leisure, Events, Tourism and Sport (CABI Tourism Texts)

by Christine Williams (Author), Christine Williams (Author), Carley Sutton (Author), John Buswell (Author), Keith Donne (Author)

• New

  Illustrated
  2016

  $46.45

  This enhanced new edition addresses key points and principles of managing service quality across the sector. It considers the underpinning theory of service quality, informs the reader of the practical application of service quality management tools and techniques in the leisure and tourism industry and is fully illustrated with case-studies.