Sustainable Tourism Development: Futuristic Approaches (Advances in Hospitality and Tourism)

by Anukrati Sharma (Editor)

• New

  Hardcover
  2019

  $184.79

  This new book, Sustainable Tourism Development: Futuristic Approaches, explores the importance of destination branding and destination marketing as well as their implications on sustainability in tourism. The book approaches this through the lens of destination image, taking into account the large influence of appearance on tourist attraction. With consideration to various stakeholders in sustainable tourism development, this book incorporates ideas for new techniques in destination branding and marketing in order to maximize economic impact. The book also discusses the rising influence of social media on tourists' interest.

  Emphasizing sustainability in tourism development, the chapters address a number of important issues, such as post-disaster tourism marketing, culture and heritage tourism, eco-tourism, community-based nature tourism, community involvement in destination development, benchmarking for destination performance evaluation, sustainable food practices in tourism, and more. Each chapter of this book incorporates a quantifiable trend in tourism development, including various paradigms and studies that relay different statistics about certain areas of tourism.