E-commerce Adoption and Small Business in the Global Marketplace: Tools for Optimization (Premier Reference Source)

by Brychan Thomas (Author), Geoff Simmons (Author)

• New

  Hardcover
  2009

  $208.22

  Focuses on the adoption of e-commerce applications that optimize potential opportunities presented to organizations. With expert international contributions, this advanced publication provides a comprehensive account of developments in this new and exciting area of research and study.