Demographics: A Guide to Methods and Data Sources for Media, Business, and Government

by Beverly Pecotte (Author), Chris Kelley (Author), Chris Kelley (Author), Alvin Luedke (Author), Beverly Pecotte (Author), Alvin Luedke (Author), Steven H. Murdock (Author), Jeffrey L. Jordan (Author)

• New

  Illustrated
  2006

  $215.10

  Despite demographics' increasing familiarity, it is often difficult for those who are not professional demographers to locate and effectively use demographics. Written by authors with more than 90 years of experience, this book describes and demonstrates how students and working professionals can obtain demographic information and use it.