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Harvard Business Review On Customer Relationship Management

Harvard Business Review On Customer Relationship Management

by HarvardBusinessReview (Author)

  • Used

    Paperback 2001

    $3.64
Synopsis

This collection of cutting-edge articles will help organizations understand how to build customer loyalty through unique relationship-building strategies, such as partnerships, branding, and superlative customer service.

$3.64

Save:$15.26 (81%)

Quantity

1 in stock

More Information

Format: Paperback
 Pages: 208
 Edition: Reprint
 Publisher: Harvard Business School Press
Published: 01 Dec 2001
ISBN 10: 1578516994
ISBN 13: 9781578516995

Author Bio
Since 1984, Harvard Business School Press has been dedicated to publishing the most contemporary management thinking, written by authors and practitioners who are leading the way. Whether readers are seeking big-picture strategic thinking or tactical problem solving, advice in managing global corporations or for developing personal careers, HBS Press helps fuel the fire of innovative thought. HBS Press has earned a reputation as the springboard of thought for both established and emerging business leaders.