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The Experience: How to Wow Your Customers and Create a Passionate Workplace

The Experience: How to Wow Your Customers and Create a Passionate Workplace

by Lior Arussy (Author)

  • Used

    Hardcover 2002

    $4.99

  • New

    Hardcover 2002

    $30.57
Synopsis

'A 'must-read' for managers; this is a great guide for pulling the customer back into your management loop.' - Jerry Vass, author of Soft Selling in the Hard World 'Lior Arussy spins a cautionary tale for the transition companies m

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More Information

Format: Hardcover
 Pages: 128
 Edition: 1
 Publisher: CRC Press
Published: 10 Jan 2002
ISBN 10: 1578203066
ISBN 13: 9781578203062

Media Reviews
.. .turn your cost-based 'call centers' into profit-building 'contact centers.' A must-read for customer service professionals and their bosses.
Author Bio
Lior Arussy is corporate vice president of global marketing at NICE Systems, responsible for strategy development and marketing activities worldwide. In his position at NICE, Mr. Arussy initiated, launched, and developed the product roadmap for the revolutionary Customer Experience Management strategy, and transformed it into a global market segment. His articles have appeared in many publications including Harvard Business Review. As a thought leader, he has been quoted by The Wall Street Journal, Financial Times, ABC-TV, and other media outlets.