Uncovering Fashion: Fashion Communications Across the Media

by Marian Frances Wolbers (Author)

• New

  Paperback
  2009

  $104.47

  The term 'fashion communications' refers not only to monthly fashion magazines, but also to every facet of information relating to fashion - from the names of colors at the dye factory, to the reviews posted on fashion Web sites. This book focuses on manufacturing; business; sales and advertising; and representation in the media.