by EvelynL.Brannon (Author)
A textbook for fashion professionals interested in improving forecasting abilities, this book combines the theories of fashion changes with the process of organising and analysing the information for presenting and implementing the forecast. It integrates traditional and electronic approaches to the process of forecasting at each stage of research, organisation, analysis, interpretation and presentation.
Format: Paperback
Pages: 456
Edition: 2nd Revised edition
Publisher: Fairchild Books
Published: 01 Jan 2005
ISBN 10: 1563673509
ISBN 13: 9781563673504