Web Site Usability: A Designer's Guide (Interactive Technologies)

Web Site Usability: A Designer's Guide (Interactive Technologies)

by Carolyn Snyder (Author), Jared Spool (Author), Tara Scanlon (Author), Terri DeAngelo (Author)

Synopsis

Web Site Usability: A Designer's Guide is a report that every person involved in Web design, commerce, or online marketing will want to have. This book is, undoubtedly, the most comprehensive data demonstrating how Web sites actually work when users need specific answers. Researched and compiled by User Interface Engineering, the results are written in an easy to understand style, illustrating the need to make Web sites useful, not complicated. This book is based on an extensive study of actual users-not theory, not graphic design principles, and not new tricks to make a cool Web site. It demonstrates how people actually navigate and extract information on Web sites and offers guidance for evaluating and improving the usability of Web sites.

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More Information

Format: Paperback
Pages: 176
Edition: First Printing
Publisher: Morgan Kaufmann
Published: 05 Jan 1999

ISBN 10: 155860569X
ISBN 13: 9781558605695
Book Overview: * Based on an extensive study of actual users -- not theory, not graphic design principles, and not new tricks to make a cool Web sites * Demonstrates how people actually navigate and extract information on Web sites * Offers guidance for evaluating and improving the usability of Web sites

Media Reviews
Without a doubt, the most important book I've read this year on Web design is Web Site Usability: A Designer's Guide. The book is easy to read and full of relevant information.--Bill Skeet Chief Designer, Knight-Ridder New Media Even experienced Web designers should read these usability findings about 11 different site designs. Competitive usability testing is one of the most powerful ways of learning about design and this book will save you hours of lab time.----Dr. Jakob Nielsen, Nielsen Norman Group This report challenges many of my assumptions about Web design, but that's a good thing. We're still babes in the woods, crawling along trying to distinguish the trees from the forest. Any sign posts are helpful, right now.--Mary Deaton, KNOWware Web Site Usability is great reading for anyone involved in Web publishing. - Currents
Author Bio
Jared M. Spool, Principal Investigator, is with User Interface Engineering, a consulting firm specializing in product usability and design. User Interface Engineering's mission is to empower product development teams to build applications that meet the needs of their users by providing critical data for creating designs and products that work. Carolyn Snyder is an internationally recognized usability consultant with 10 years of experience in usability and another 10 as a software engineer and project manager. She has taught usability testing and paper prototyping to development teams at dozens of companies. She is co-author of Web Site Usability: A Designers Guide and E-Commerce User Experience.