Know Your Customer: New Approaches to Understanding Customer Value and Satisfaction (Total Quality Management)

New
Illustrated
1996
$30.53

Integrates customer value and satisfaction into a comprehensive systematic measurement process called customer value determination. Discusses predictions of future changes in customer value and satisfaction.

Synopsis

Integrates customer value and satisfaction into a comprehensive systematic measurement process called customer value determination. Discusses predictions of future changes in customer value and satisfaction.

$30.53

Save:$4.88 (14%)

Quantity

10 in stock

More Information

Format: Illustrated
Pages: 358
Edition: 1
Publisher: Wiley
Published: 12 Apr 1996
ISBN 10: 1557865531
ISBN 13: 9781557865533