Strategic Alliances: Formation, Implementation and Evolution

by LORANGE (Author)

• Used

  Hardcover
  1992

  $3.36

  This book describes a number of different types of strategic alliances such as joint ventures and project based co-operation. The focus of the book is to emphasize that strategic alliances should be a function of the particular strategic intent that a company has. It should be documented how the strategic alliance can be the most appropriate vehicle for making a company's strategic intent become the best possible reality. The formation of strategic alliances is discussed in detail. This is seen as a process which has to take place over time, partly driven by a succession of analytical steps and as well by a parallel set of political and behavioural issues. Trust and comfort in co-operation are key elements of successful strategic alliance. The book next discusses critical implementational issues. A number of key insights are reviewed from successful and unsuccessful strategic alliances. Here the book offers a valuable checklist. The evolution of the strategic alliance is discussed in the third part. Here, the issue is to discuss how a strategic alliance should be able to adapt to changing environmental circumstances. A number of examples is given regarding how evolution of a strategic alliance can be successful. A total of 9 cases are also provided, written by the authors of this book and other academicians from different institutions. The cases are analyzed and discussed by the authors offering additional practical insights and examples.

• Used

  Paperback
  1993

  $3.36

  Strategic alliances are becoming increasingly important as a long--term response to the move towards globalization of businesses, and to their need to learn and adapt quickly, gain access to new markets, and diffuse new technologies. In this comprehensive informative and practical text the authors delvop: * An analysis of over 30 alliances in the US, Japan and Europe. * A blueprint for successfully forming and implementing an alliance. * Practical case histories of nine successful and unsuccessful alliances which highlight benefits and drawbacks. Highly successful in hardback, this book is now available in paperback for undergraduate and MBA students of corporate strategy and international business.

• New

  Paperback
  1993

  $38.38

  Strategic alliances are becoming increasingly important as a long--term response to the move towards globalization of businesses, and to their need to learn and adapt quickly, gain access to new markets, and diffuse new technologies. In this comprehensive informative and practical text the authors delvop: * An analysis of over 30 alliances in the US, Japan and Europe. * A blueprint for successfully forming and implementing an alliance. * Practical case histories of nine successful and unsuccessful alliances which highlight benefits and drawbacks. Highly successful in hardback, this book is now available in paperback for undergraduate and MBA students of corporate strategy and international business.