Driving Green Consumerism Through Strategic Sustainability Marketing (Practice, Progress, and Proficiency in Sustainability)

Driving Green Consumerism Through Strategic Sustainability Marketing (Practice, Progress, and Proficiency in Sustainability)

by Farzana Quoquab (Editor), JihadMohammad (Editor), RamayahThurasamy (Editor), Farzana Quoquab (Editor), Jihad Mohammad (Editor), Ramayah Thurasamy (Editor)

Synopsis

Presents the latest scholarly research on the latest trends of consumerism and its effect and implications on the environment. Featuring coverage on topics and perspectives such as nutricosmetic products, green marketing, and animal products, this publication is ideal for anyone interested in aspects of green consumerism.

$259.53

Quantity

20+ in stock

More Information

Format: Hardcover
Pages: 328
Publisher: Business Science Reference
Published: 31 Jul 2017

ISBN 10: 1522529128
ISBN 13: 9781522529125