Image and Emotion in Voter Decisions: The Affect Agenda (Lexington Studies in Political Communication)

by Denis Wu (Author), Renita Coleman (Author)

• New

  Paperback
  2016

  $52.48

  This book was designed to make a contribution to our understanding of how and why people make the decisions they do at the polls. Coleman and Wu analyze a decade of research to examine how the media's image presentation of political candidates influences voting at both the aggregate and individual level.