Focus Groups: A Practical Guide for Applied Research

by Mary Anne Casey (Author), Mary Anne Casey (Author), Richard A. Krueger (Author)

New
Illustrated
2014
$94.80

Using an engaging, straightforward writing style, the authors draw on their more than 50 years of hands-on experience in the field to cut through theory and offer practical guidance on every facet of the focus process, including tips for avoiding problems and pitfalls.

Synopsis

Using an engaging, straightforward writing style, the authors draw on their more than 50 years of hands-on experience in the field to cut through theory and offer practical guidance on every facet of the focus process, including tips for avoiding problems and pitfalls.

$94.80

Quantity

2 in stock

More Information

Format: Illustrated
Pages: 280
Edition: Fifth
Publisher: SAGE Publications, Inc
Published: 23 Sep 2014
ISBN 10: 1483365247
ISBN 13: 9781483365244

Focus Groups: A Practical Guide for Applied Research

New

$94.80

Synopsis

$94.80

More Information