Brands and Branding

New
Hardcover
2016
$95.24

A fun and humorous introductory book that helps readers to begin to make sense of brands - what they are, what they do, why and how - through theory made enjoyable by plenty of current examples.

Synopsis

A fun and humorous introductory book that helps readers to begin to make sense of brands - what they are, what they do, why and how - through theory made enjoyable by plenty of current examples.

$95.24

Save:$2.93 (3%)

Quantity

3 in stock

More Information

Format: Hardcover
Pages: 296
Edition: First
Publisher: SAGE Publications Ltd
Published: 31 Aug 2016
ISBN 10: 1473919517
ISBN 13: 9781473919518

Brands and Branding

New

$95.24

Synopsis

$95.24

More Information