Marketing Theory: A Student Text

by Michael J Baker (Editor), Michael Saren (Editor)

New
Illustrated::Student Edition
2016
$71.98

Introducing the histories, theories and debates of the field of marketing, this is your one-stop introduction to the development of this exciting topic.

Synopsis

Introducing the histories, theories and debates of the field of marketing, this is your one-stop introduction to the development of this exciting topic.

$71.98

Quantity

2 in stock

More Information

Format: Illustrated::Student Edition
Pages: 544
Edition: Third
Publisher: SAGE Publications Ltd
Published: 30 May 2016
ISBN 10: 1473904013
ISBN 13: 9781473904019

Marketing Theory: A Student Text

New

$71.98

Synopsis

$71.98

More Information