by Frank Martin (Author), Frank Martin (Author), John Thompson (Author), Jonathan Scott (Author)
This eighth edition of Strategic Management: Awareness and Change provides a comprehensive introduction to modern strategy. Thoroughly revised and updated to include the latest research in the field, the book covers all the main topics within strategic management to give students a comprehensive understanding of tomorrow's business world.
Format: Paperback
Edition: 8
Publisher: Cengage Learning EMEA
Published: 09 Mar 2017
ISBN 10: 1473726336
ISBN 13: 9781473726338