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Understanding Consumer Behavior and Consumption Experience (Advances in Marketing, Customer Relationship Management, and E-Services)

Understanding Consumer Behavior and Consumption Experience (Advances in Marketing, Customer Relationship Management, and E-Services)

by Rajagopal (Author), RajaGopal (Author), Raquel Castaño (Editor), Rajagopal (Author)

$215.27

Quantity

20 in stock

More Information

Format: Hardcover
 Pages: 223
 Publisher: IGI Global
Published: 30 Jun 2015
ISBN 10: 1466675187
ISBN 13: 9781466675186