Innovation and Marketing in the Pharmaceutical Industry: Emerging Practices, Research, and Policies: 20 (International Series in Quantitative Marketing)

by Min Ding (Editor), Jehoshua Eliashberg (Editor), Stefan Stremersch (Editor)

New
Illustrated
2013
$281.80

$281.80

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20+ in stock

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Format: Illustrated
Pages: 778
Edition: 2014
Publisher: Springer
Published: 14 Nov 2013
ISBN 10: 1461478006
ISBN 13: 9781461478003

Innovation and Marketing in the Pharmaceutical Industry: Emerging Practices, Research, and Policies: 20 (International Series in Quantitative Marketing)

New

$281.80

$281.80

More Information