New-Product Diffusion Models: 11 (International Series in Quantitative Marketing)

New-Product Diffusion Models: 11 (International Series in Quantitative Marketing)

by Vijay Mahajan (Editor), Eitan Muller (Editor), Yoram Wind (Editor)

$221.89

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20+ in stock

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Format: Paperback
Pages: 368
Edition: 2000
Publisher: Springer
Published: 02 Sep 2011

ISBN 10: 1441949631
ISBN 13: 9781441949639