Iconoclast: A Neuroscientist Reveals How to Think Differently

Iconoclast: A Neuroscientist Reveals How to Think Differently

by Dr . Gregory Berns (Author)

Synopsis

Iconoclasts have that knack for overturning conventional wisdom and achieving the apparently impossible. Though crucial to the success of an organisation, true iconoclasts are few and far between. This text explores what makes these great innovators tick and offers tools to unleash our own potential.

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More Information

Format: Hardcover
Pages: 224
Edition: illustrated edition
Publisher: Harvard Business School Press
Published: 01 Sep 2008

ISBN 10: 1422115011
ISBN 13: 9781422115015

Author Bio
Gregory Berns, MD, PhD, is professor of psychiatry and behavioral sciences at Emory University. He has written for numerous science publications and has been interviewed on National Public Radio, CNN, and ABC's Primetime.