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The McDonaldization of Society 5

The McDonaldization of Society 5

by George Ritzer (Author), George Ritzer (Author)

  • Used

    Paperback 2007

    $5.68
Synopsis

'This book has been a fabulous success with students because it combines elements of critical social theory, readability... and popular culture' - Charles Frederick, Jr., Indiana University

One of the most noteworthy and popular sociology books of all time, The McDonaldization of Society demonstrates the power of the sociological imagination to today's readers in a way that few books have been able to do.

Key Features of the new edition:

- brand new chapter examining the Starbucks phenomenon and its relationship to McDonaldization

- updated examples of McDonaldization, including online dating services (e.g. match.com), Viagra, MDMA (ecstasy), text-messaging, Ikea, and megachurches

- an increased focus on globalization, including an examination into the relationship between McDonaldization and the environment

$5.68

Save:$26.97 (83%)

Quantity

1 in stock

More Information

Format: Paperback
 Pages: 320
 Edition: 1
 Publisher: SAGE Publications, Inc
Published: 17 Oct 2007
ISBN 10: 1412954304
ISBN 13: 9781412954303

Media Reviews
Students love Ritzer's McDonaldization!
 My ideas and feelings changed tremendously after reading the text because it really opened my mind up.

The text opened my eyes up a bit to the world around me.

[T]his text book is awesome because it really opens up your mind to think. I really love this text book, I think every student should at least read it and understand what McDonaldization is.

I really enjoyed the writing style of the book. It was not overly technical, gave many practical and real-life examples, and appealed to my interests. I thought of it as a book I would recommend to friends, not as a textbook.

I loved the book and really enjoyed the way it was written.

I most enjoyed reading the four chapters explaining and providing examples for the four principles of rationality (Chapters 3, 4, 5 & 6). After reading these chapters, I had an extremely clear idea on what each principle entailed.

I strongly recommend that this text should be use again in the future. It's a great text book and it helps us as students understand our society more and what our society had become.

I would definitely recommend that both of my teachers continue to incorporate Ritzer's text into the courses. It is an unpretentious, easy to understand, and thoroughly enlightening text.

It is an extremely effective and thought-provoking text for a Sociology course. -- Student Reviews
The text is eminently readable. Many of my students . . . identify with the themes very rapidly. They see the connections with their own world of experience and gain confidence in thinking sociologically. -- Michael Nofz
This book has been a fabulous success with students because it combines elements of critical social theory, readability . . . and popular culture. -- Charles R. Frederick, Jr
Author Bio
George Ritzer is Distinguished University Professor at the University of Maryland, where he has also been a Distinguished Scholar-Teacher and won a Teaching Excellence Award. He was awarded the Distinguished Contributions to Teaching Award by the American Sociological Association, an honorary doctorate from LaTrobe University in Australia, and the Robin Williams Lectureship from the Eastern Sociological Society. His best-known work, The McDonaldization of Society (8th ed.), has been read by hundreds of thousands of students over two decades and translated into over a dozen languages. Ritzer is also the editor of McDonaldization: The Reader; and author of other works of critical sociology related to the McDonaldization thesis, including Enchanting a Disenchanted World, The Globalization of Nothing, Expressing America: A Critique of the Global Credit Card Society, as well as a series best-selling social theory textbooks and Globalization: A Basic Text. He is the Editor of the Encyclopedia of Social Theory (2 vols.), the Encyclopedia of Sociology (11 vols.; 2nd edition forthcoming), the Encyclopedia of Globalization (5 vols.), and is Founding Editor of the Journal of Consumer Culture. In 2016 he will publish the second edition of Essentials of Sociology with SAGE.