Corporate Communications: Convention, Complexity and Critique

by George Cheney (Author), Mette Morsing (Author), Lars Christensen (Author), Mette Morsing (Author), George Cheney (Author)

• New

  Illustrated
  2008

  $53.47

  The field of corporate communications describes the practices organizations use to communicate as coherent corporate bodies . Drawing on the metaphor of the body and on a variety of theories and disciplines, this title challenges the idealized notion that organizations can and should communicate as unified wholes.