by Judith Banks Strother (Author), Svafa Gronfeldt (Author)
Providing a focus on strategy throughout the text, this book introduces and operationalizes the concept of service leadership. This book provides discussions of methods associated with the identification and tracking of customer needs in a strategic and design process context.
Format: Paperback
Pages: 334
Edition: 1
Publisher: SAGE Publications, Inc
Published: 30 Nov 2005
ISBN 10: 1412913756
ISBN 13: 9781412913751