Guide to Management Research Methods

Guide to Management Research Methods

by Mandyvander Velde (Author), PaulJansen (Author), NeilAnderson (Author)

Synopsis

This text shows business students how to conduct reliable research and how to argue the soundness of their research approach. � A practical introduction to research methods for business students. � Gives students the ability to conduct reliable research on the basis of empirical field data.

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More Information

Format: Paperback
Pages: 264
Edition: EPZ ed
Publisher: Wiley-Blackwell
Published: 16 Dec 2003

ISBN 10: 1405115122
ISBN 13: 9781405115124