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International Business: Challenges in a Changing World

International Business: Challenges in a Changing World

by Janet Morrison (Author)

  • Used

    Paperback 2008

    $3.27

  • New

    Paperback 2008

    $94.03
Synopsis

Clear, comprehensive and engaging, this core textbook is authored by an established and respected expert in the field and approaches its subject from a truly global perspective, offering in-depth insights into current challenges facing international businesses. The text has been carefully designed to encourage critical reflection and is packed with case studies and innovative learning features to emphasise the links between theory and the real world. The book takes a multidisciplinary, multi-perspective approach, placing International Business in its political, social and ethical context as well as its economic one.
This textbook is essential reading for undergraduate, postgraduate and MBA students studying international business for the first time.

$3.27

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More Information

Format: Paperback
 Pages: 608
 Edition: illustrated edition
 Publisher: Red Globe Press
Published: 24 Nov 2008
ISBN 10: 1403945632
ISBN 13: 9781403945631
Book Overview: This is a very clear, balanced and extremely comprehensive introductory text for IB... The subject coverage is superb - the best I have read at this level. Fully comprehensive and cogent, with relevant and topical case studies that reinforce the topics. This is the best book I have come across in a while - Jennifer Lane Lee, Liverpool University I think the book as a whole is coherent and well balanced, providing an up-to-date introduction to the subject with a strong focus on societal and environmental impacts. The subject coverage is contemporary and comprehensive, offering the tutor great flexibility to use at different levels and for different lengths of courses. Great attention has been given to the social and environmental concerns, which distinguishes it from many other textbooks in this subject. Yi Zhu, Middlesex Business School The strongest point of Morrison is the critical look and the European flavour. - Hannu Seristo, Helsinki School of Economics

Media Reviews
'Janet Morrison's widely respected writing and clarity of organisation are evident once again in this excellent book. With just the right depth and breadth, the text will serve as a superb core textbook for undergraduates or as the perfect primer at post-graduate level. The well-placed country focus boxes, case studies and supplemental materials are crafted for developing further critical understanding at a variety of levels. This is a beautifully written, comprehensive expedition into the complex subject of international business.' - Jennifer Lane Lee, University of Liverpool, UK 'International Business by Janet Morrison is certainly an outstanding text in international management education. It has a strong and comprehensive profile in its integration of theory and practice. Further, its detailed analysis of CSR practices differentiates this book and contributes to the field of international business.' - Jens Gamelgaard, Copenhagen Business School, Denmark 'International business is a complex field and hard to grasp. This book gives an excellent overview and is a 'must-read' for every student in the subject.' - Henk W Volberda, Rotterdam School of Management, Netherlands 'This text fulfils the need for broader awareness of the international dimension of enterprises competing and managing in the global economy. That so much of the book consists of active learning features is remarkable: the wealth of examples covers business issues that are typically international, very much like our student intake.' - Etienne Bresch, London Metropolitan Business School, UK
Author Bio

JANET MORRISON is former senior lecturer in strategic and international management at the Sunderland University Business School, UK, where she was a programme leader for undergraduate and postgraduate international management degrees, as well as research coordinator. She is also author of the textbook The International Business Environment, published by Palgrave Macmillan.